Hanging Strawberry Gardens
NEOM is endowed with a rich cultural history, a cool climate, spectacular deserts, splendid reefs and beautiful mountains. This unrivalled natural beauty will be combined with a futuristic tourism model to draw visitors from all corners of the globe, and NEOM will be today a vision reflecting the tourism of tomorrow.
NEOM is a bold and audacious dream. It’s a vision of what a New Future might look like (in fact, NEOM means, “new future”). It’s an attempt to do something that’s never been done before and it’s coming at a time when the world needs fresh thinking and new solutions. Simply put, NEOM will be a destination, a home for people who dream big and want to be part of building a new model for sustainable living, working and prospering.
NEOM is located at the crossroads of the world: 40 percent of the world’s population will be able to reach NEOM in less than four hours; approximately 10% of the world’s trade already flows through the Red Sea.
The unique geographical location of NEOM ensures a temperate climate, roughly about 10°C cooler — on average — than the rest of the GCC. Cradled in a
mountainous region that is home to breathtakingly diverse terrain in northwest Saudi Arabia, the area also enjoys cooler winds coming in from the Red Sea for the best possible climate.